Build products,
not just messages.

Daraja hands your business a visual flow builder powerful enough to create real products, automate operations, and call any external system by API. Our free AI Super Helper even learns your business and builds the flows for you. Bring your own SMS provider, and send WhatsApp through us at some of the best rates in the region.

Approved Meta partnerVisual flows, no codeWhatsApp at great ratesBring your own SMS provider

No credit card required · Free plan forever · Setup in 5 minutes

Daraja visual flow editor building a payment flow with a live phone preview

Trusted by

Sobola.orgSingle Code Operations CenterMinistry Of Health Uganda
Features

Flows are your unfair advantage

A flow is a visual program. You place steps on a canvas: send a message, wait for a reply, branch on the answer, or call another system over API. Then connect those steps like a diagram. Daraja runs that diagram for every customer, every time.

You are drawing the product, not hiring a team to write it. Most platforms only send messages. A flow is what sits behind them.

Send Message node with an SMS preview
Send a message
Wait for Response node with phone-number and other branches
Wait for a reply
Call Webhook node with a GET request and success or failure branches
Call an API
Send Email node with recipient, subject and body
Send an email

Flow Builder

Visual programming for your whole business

Drag, connect, and branch to build multi-step products that send messages, wait for replies, evaluate conditions, run business logic, and call any external API. Capture almost any business need on one canvas, and ship it without hiring a team to write it.

  • Visual node editor
  • Call any external API
  • Business logic & branching
  • Ship without a dev team
Daraja · Flow Builder
Send Message node with an SMS previewWait for Response node with phone-number and other branchesCall Webhook node with a GET request and success or failure branchesSend Email node with recipient, subject and body
One platform, many products

Everything you can build on Daraja

Flows are the engine. Point them at the outcome you need and ship it the same day, no new team required.

You can use any of these. Ask us, and we will add it to your workspace as an add-on.

Add-on

USSD · *123#

  • 1  Check balance
  • 2  Send money
  • 3  Buy airtime

USSD applications

Session-based numbered menus for any phone. Dedicated USSD channels help you build those menus on the canvas. Change a menu by moving nodes. No redeploy, no downtime.

Add-on

How was your visit?

  • Great
  • Okay
  • Poor

Surveys and polls

Run registrations, onboarding, lead capture and quick votes. Answers are collected against each contact and tallied for you automatically.

Add-on

Segment · 12,480

Hi Jane, 20% off this week. Reply YES to claim.

Campaigns and broadcasts

Send broadcasts, drip sequences and re-engagement to the right segments, all built and scheduled with the same visual flows.

Add-on

WhatsApp · 30s

482190

Secure OTP delivery

One-time passcodes delivered over WhatsApp and SMS through our Verify API. Sell verification, or secure your own sign-ins.

Add-on

Amount due

UGX 45,000

Pay now

Collect payments

Take mobile money and card payments right inside a flow, so a conversation can quote, charge and confirm without ever leaving the chat.

Add-on

POST /v1/orders

{
  "status": "ok",
  "id": "ord_1842"
}

Call any external API

Read and write to your own systems mid-flow, in real time. Push orders, pull balances, trigger anything you already run.

Reach customers on any channel, and connect your own systems

WhatsApp
SMS
USSD
External API
Channels and pricing

Your SMS, your provider. WhatsApp, our specialty.

Bring your own provider for SMS and other channels. For WhatsApp, come straight to the source: Daraja is an approved Meta Business Partner and WhatsApp Tech Provider.

Bring your own SMS provider

If you have direct access to an SMSC, we support Jasmin and Kannel. On top of that we connect the most widely used SMS aggregators. Plug in your credentials, keep your rates, and send through visual flows. The same canvas powers USSD menus.

  • Jasmin and Kannel if you have direct SMSC access
  • Popular SMS aggregators
  • Plug in your credentials, keep your own rates
  • Dispatch every message through visual flows
  • Add USSD menus on the same canvas

No provider yet? We can source and manage SMS gateways on your behalf, so you get reliable connectivity without the vendor hassle.

Approved Meta partner

WhatsApp, direct from the provider

For WhatsApp, we are the provider. Skip the resellers and get official Business API access, quick onboarding, and some of the best rates in the region.

Per message
  • USD 0.0062
  • USD 0.032
  • USD 0.001
  • USD 0.0045
  • USD 0.0062

Rates shown per message and may vary by destination region.

How it works

Live in three steps

No lengthy onboarding. Connect, build, and launch the same day.

WhatsAppConnected
SMSYour provider

Connect a channel

Bring your own SMS provider credentials, or send WhatsApp through us as your approved Meta partner. Live in minutes, no dev work required.

Trigger
Message
API

Build a flow

Drag nodes onto the canvas, connect them, and set the triggers that decide exactly when each flow fires.

Live24/7

Inbound messages running through your flow.

Go live

Publish with one click and let Daraja handle every inbound message, 24/7, at any scale.

Testimonials

What customers say

Daraja from our partners, GoodCitizens Company Limited, is a lifesaver! We can reach all VOTEs and FIs at the press of a button. Their intuitive visual flows make it easy for us to create all kinds of automated chatbots that collect information and help our stakeholders submit business complaints as tickets. We absolutely love it!

JW

Joshua Wakhata

MD · Single Code Operations Center

Pricing

Usage packages that scale with you

Pre-paid limits and message bundles, not monthly subscriptions. Top up anytime and keep what you haven't used.

TRIAL

Pre-paid

Time-bound

30-day validity

Free

Unlimited

No expiry

Free

Unlock full, unrestricted access to all premium features for 7 days - 100% free. Activate it in your workspace today and experience the value firsthand.

  • Contacts: 1,000
  • Groups: 10
  • Channels: 10
  • Flows: 10
  • Members: 5
  • 20 Authentication messages
  • 20 Marketing messages
  • 100 Service messages
Get started free
Most popular

ELEVATE

Pre-paid

Time-bound

30-day validity

$49

Unlimited

No expiry

$52

Turn WhatsApp into your business. Campaigns, surveys, customer journeys, and automated processes -all built without code. Tell our AI what you need, and it builds the flow for you. Your customers simply chat. Your business does the rest.

  • Contacts: 5,000
  • Groups: 500
  • Channels: 5
  • Flows: 100
  • Members: Unlimited
  • 500 Marketing @ $0.032/msg
  • 1,000 Utility @ $0.006/msg
  • 400 Session (MO) @ $0.004/msg
Start with ELEVATE

Looking for a Tailor made plan?

Let's talk

Are you a small business that feels $50 is more than you need right now? Maybe you only need a few marketing messages to get started. Or perhaps you’re a large enterprise looking for unlimited resources and a flexible, postpaid plan? We’ve got you covered .Reach out to us, and we’ll create a tailor-made plan designed around your specific needs. Whether you’re small, growing, or already established - we have a plan for you. 🚀

  • Talk through your use case
  • Estimate your monthly message volume
  • Get a tailored recommendation
  • Access an unlimited post paid plan.

Ready to bring Daraja to your conversations?

Spin up a workspace, connect a channel, and send your first automated message in under 5 minutes.